I'm Sacha — a fashion designer working across collection development, art direction and material strategy. I build collections from the first reference to the finished line-up, and I care as much about how a garment is made as how it looks.

How I work

I work across the full arc of a collection — research and concept, silhouette development, colour and material direction, technical drawings and the finished line-up.


I use AI in the early stages: research, reference work and moving quickly through variations. It speeds up the groundwork, but the decisions stay mine.


Every collection starts from something specific — a landscape, a material, the way a body actually moves — and is built until the idea holds all the way through to the last drawing.

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What I do

Design Collection development, silhouette & garment design
Art Direction Lookbooks, campaigns & visual storytelling
Sustainability Material choices, sourcing & certifications
Trend & Concepts Trend research, colour palettes & seasonal direction

Get in touch

Open to new roles and collaborations — write any time. swmeinel@gmail.com
Aarhus, Denmark